The weight loss company says it is branching out into helping people develop “healthy habits” so has rebranded, dropping its full name for a shortened version.
Weight Watchers has rebranded as WW as it shifts focus to “wellness” - Design Week
Weight Watchers to become WW as focus shifts to overall wellness
Caso - 1 - The WW Wellness Journey El Cambio de Marca de Weight Watchers
Rebranded Weight Watchers Moves Further Away From Diet Focus
Weight Watchers to become WW as focus shifts to overall wellness
2022 myWW Weight Watchers Plan Changes - Smileys Points
Press Releases WW / WeightWatchers
Why Weight Watchers Became WW (It's Because of Market Research)
What's really behind Weight Watchers' rebranding and its shift from weight to wellness?
Inside newly rebranded Weight Watchers' mobile app strategy - Digiday
Weight Watchers rebrands as WW: Oprah Winfrey backs wellness focus
Weight Watchers: Iconic weight loss company set to rebrand as WW
Weight Watchers rebrands as WW and puts the focus on wellness, not just dieting - ABC News
Weight Watchers slims its name down to WW